FOR IMMEDIATE RELEASE
Livingston Lures Launches Groundbreaking Fishing App to Revolutionize Angler Experience
June 30, 2025 – San Antonio, Texas
Livingston Lures, a leader in innovative fishing tackle and technology, is proud to announce the launch of the Livingston Lures App—a cutting-edge mobile platform designed to boost angler success and raise on-the-water IQ.
The new app integrates advanced fishing intelligence with the trusted on the water performance of Livingston Lures. At its core is Captain Livingston, the world’s first AI-powered fishing guide, delivering real-time, location-specific answers based on where, when, and how anglers are fishing.
Built on the knowledge base of legendary Livingston pros like Randy Howell, Byron Velvick, and rising stars Laker Howell and Ethan Green, Captain Livingston helps anglers identify productive patterns and dial in effective presentations every time they hit the water. Musky and pike anglers are also fully covered, thanks to a finely tuned northern predator knowledge base developed in collaboration with musky experts Steven Paul and Steven Herbeck.
Key features of the Livingston Lures App include:
- Captain Livingston AI Assistant – Instant, intelligent advice tailored to species, season, waterbody, and gear.
- Fishing Journal – Track every catch and pattern to build long-term success.
- Bass Weight Calculator, Tide Charts, and Flow Data – Helpful tools for freshwater and saltwater anglers alike.
- Educational Content Hub – A constantly updated library of how-to videos and articles from the Livingston pro team.
With an intuitive interface and powerful tools, the Livingston Lures App is built to support anglers targeting bass, musky, pike, and saltwater species at every skill level.
“Fishing is more than a pastime; it’s a science and an art,” said Erick Arnoldson, Vice President of Sales at Livingston Lures. “Our app brings the latest technology and decades of fishing expertise directly to anglers’ fingertips, helping them make smarter decisions on the water and catch more fish.”
The Livingston Lures App is available now for download on iOS and Android platforms. Anglers will also gain access to exclusive promotions, early product releases, and seasonal strategy updates—only through the app.
